In the middle of your busy, beautiful life, you deserve more than a to-do list. We craft immersive reading experiences designed to delight. Each one is an invitation to make time just for you.
Books that take you on a journey through all the feels and stay with you long after you reach the end.
Story-Inspired Curation
Each item is selected to delight and inspired by lines,themes, or characters from the featured book.
Small Business Love & Support
We source from small businesses and artisans to make each box truly unique and special.
Giving Back & Doing Good
Every box includes a donation to a worthy cause so you can read, relax, and do good all at the same time!
Chapter One: A Girl, a Book, and a Big Idea
Veronica Jorden Founder
I grew up a military brat, and then became an Army wife. Though I wouldn’t change it for the world, moving every few years was a challenge—but the one thing that always kept me grounded was my collection of books. In every new place, books were my constant companions and my escape.
From a young age, I instinctively knew that finding a great book was more than just a few hours of escape. It was a form of self-care that allowed me to let go of or dig into whatever was going on in my life at the time. Reading became where I found inspiration to do (or not do!) all the things—The Enlightenment of Bees by Rachel Linden actually gave me the courage to take the leap and start this business! More than anything, it’s my favorite way to carve out a little “me” time in a world that demands so much of my time and energy.
I started Fiction Flock because too many of us have forgotten how much joy reading can bring. In our busy, beautiful lives, we deserve those moments of discovery and delight—and books worth staying up late to finish.